Power Athlete x Ballistic Agency.

a Volusion to BigCommerce migration success story

The Project.

How Power Athlete HQ reinvented their brand with Ballistic Agency.

A Brand New Experience.

When Power Athlete (formerly Crossfit® Football) needed a new shopping experience for their digital products and apparel, they chose Ballistic Agency and BigCommerce.

The project was divided into two phases. Our goal was to have the entire site migrated from Volusion to BigCommerce in under six weeks (Phase One) so Power Athlete could have time to prepare the store for Black Friday. After the holiday rush, we took time to perfect the design according to intricate branding guidelines while improving the site’s usability (Phase Two).

Power Athlete’s success on BigCommerce has been dramatic. Their conversion rate jumped by 15%, and revenue increased by 16.9%

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